Privacy Policy

Please read this Privacy Policy before making any use of the Site or Website or the App (all as defined in the Terms of Use listed in the link: https://vertica-labs.com/uk/term-of-use (“Terms of Use“)) and/or the services offered and/or provided on the Site (the Site, the App and the use of the services on the Site, collectively the “Services“). The Terms of Use apply to this Privacy Policy and form an integral part thereof.

By using the Services you confirm that you have read and accepted the terms of this Privacy Policy and consent to OHH-MED MEDICAL UK LTD. (“we” and/or the “Company“) collecting your personal information and making use thereof. If you do not agree to any of the terms set forth below, you must refrain from accessing and/or using the Services. Please note that you are not required by law to provide this information, but consent to providing this information is a condition for using the Services.

The privacy policy is formulated in masculine for convenience only. The reference is to men and women alike.

1. Privacy policy

The Company respects the privacy of its users and therefore we have specified in this Privacy Policy the ways in which we intend to use your personal private information that may reach us through and/or in connection with the Services and/or Company services.

 

2. Consent

You are not obligated by law to provide personal information. You hereby confirm that the personal information you provide to us is provided of your own free will, so that we may provide the Services to you, and you agree that we will store the information you have provided to us in a database and in accordance with the purposes set forth above. If you wish to be removed from the aforementioned databases, you will have to notify the Company (or anyone on its behalf) in writing by contacting us at: [email protected].

 

3. Collection and use of information

  • You can browse our Website without entering any personal information. However, our website anonymously logs your IP address (which identifies your computer) and browser type (the computer program you use to access the internet), to provide you with the best possible user experience. Every so often we analyze our IP address logs so that we can more effectively market our products and services to our website visitors.
  • The Company collects anonymous and non-identifying information (“Non-Personal Information“). Non-Personal Information is any overt information that is available to the Company when using the Services and does not enable the identification of that user, including the computer or mobile device/tablet’s IP address, anonymous information, the user’s operating system identity and type of browser system, the type of mobile/tablet, the version of the mobile device/tablet and similar.
  • The Company also collects personal identifiable information, including for example name, e-mail address, mobile phone, etc. (“Personal Information“). The Personal Information allows the Company to personally identify the user. For the avoidance of doubt, any Non-Personal Information that is related or linked to Personal Information will be considered Personal Information, for as long as such affiliation exists.
  • The information is collected by us independently or through the receipt of services from third parties, who are service providers we have contracted. The information is collected through your entry into the Site and/or App and your use of the  Services.
  • Only correct, accurate and complete details should be provided. The information is provided by the user consciously and voluntarily during the use of the Services. Incorrect information or failure to provide the full details required may prevent you from using the Services, impair the quality of the service provided to you, and impair the ability to contact you. If your details have changed, you need to update the Company by contacting us at: [email protected].
  • All of your information is kept on the Company’s secure servers in Israel, the website is maintained by SOGO Digital, Kfar Saba, Israel and we use Gmail as our email system. The Company’s storage methods meet the GDPR compliance requirement. A few select trusted suppliers have limited access to your personal information:
    • SOGO Digital Specialists (security audits, development & maintenance of our computer systems)
    • Gmail (we use this to send emails to you)
    • HubSpot (we use this to contact you)
    • Google (we use this to analyze website traffic)
    • Klaviyo (we use this to send newsletter & SMS to you)
    • Shopify (we use this to enable payments by and delivery to you)

 

4. Use of information

  • We use Non-Personal Information for statistical, analytical, research and marketing purposes, as well as for the purpose of adapting, developing and improving the Services.
  • We use Personal Information in order: (a) to provide you with the Services as well as to contact and update about the Services and/or regarding additional services offered by the Company; (b) for the purposes of storing, managing and processing information and for the purpose of analysis and statistical research; (c) if you have authorized the Company, to send advertising messages  and/or a newsletter via electronic mail and/or SMS messages, and for the purpose of (general or customized) contact with users of direct mail via all means of communication, for the purpose of sending various marketing offers by the Company and by third parties which are business partners of the Company, such as advertising messages or other dedicated commercial offers, including through “cookies”; (d) to answer users’ questions about using the Services and provide technical support services; (e) for compliance with the law and investigation of complaints, suspicion of fraud or misconduct.
  • You agree that the Company will keep the correspondence with you for the relevant period as prescribed by applicable law and that the Company may contact you regarding your application and the Services and that the correspondence is kept for customer service, management and service improvement purposes.

 

5. Sharing Personal Information with third parties

  • We are entitled to disclose users’ Personal Information to third parties in the following cases: (a) in order to meet the requirements of any law, for the purposes of legal proceedings, orders, including disclosure orders or request by a government authority; (b) in order to enforce this Privacy Policy or our Terms of Use, including as part of an investigation of possible violations of the Privacy Policy or Terms of Use; (c) in order to detect, prevent or otherwise deal with fraud, deception or security and safety issues as well as technical problems; (d) in order to respond to requests for support and/or complaints from users of the Services; (e) in order to protect the rights, property, or personal safety of the Company, the users of the Services or the general public; (f) in order to collect, hold and/or manage the Personal Information of the users of the Services through third parties that provide services to the Company, as required pursuant to the business and operational needs of the Company, when such third parties may be located in a country where the laws of information protection and privacy are different from those applicable in the United Kingdom. In such event the Company will take steps to ensure that the processing of your Personal Information is compliant with Data Protection Regulation (as defined below). Where required the transfers of your Personal Information to third parties outside the EU will be subject to adequate safeguards such as the Model Clauses (defined below) or any other legal basis according to the Data Protection Regulation; (g) cooperation with third parties for the purpose of improving the user experience and for the purpose of providing the Services; (h) pursuant to the express consent of the user prior to disclosure; and/or (i) storage of information in cloud services whose servers are located in the EU..
  • For the avoidance of doubt, the Company may collect, disclose and transfer Non-Personal Information to third parties in its sole discretion.

 

6. Subcontractors and service providers

We may share your personal information with service providers and subcontractors who work with us and/or who provide certain services on our behalf in Israel and the EU to the extent required for the purpose of providing the service, improving it, and developing additional services. We may also store information in cloud services whose servers are located in the EU. These companies are not allowed to share or use such information provided by us that allows personal identification in a manner that is not for us or for the operation of the Services.

 

7. Merger and acquisition

The Company may assign and transfer its rights and obligations, including the transfer of your information, in the event of a sale and/or merger in which control of the Company and/or its primary assets and/or the Services is transferred to any third party provided that the third party undertakes to uphold all of the Company’s obligations in the Company’s stead, for all intents and purposes related to the provisions of this policy.

 

8. Your rights

Subject to applicable law, you have the following rights regarding Personal Information:

  • access to your Personal Information – you have the right to receive information and request access to your Personal Information that we process including obtaining a copy of that Personal Information;
  • right to amend – the right to ask the Company to amend or update your Personal Information when it is inaccurate or incomplete;
  • right to object – you have the right to raise an objection about how your Personal Information is processed;
  • right to delete/erase – the right to request that we delete and/or erase your Personal Information;
  • right to ask for limited processing – you have the right to ask that the processing of your Personal Information be restricted in certain circumstances
  • If you wish to exercise your rights as indicated above, please send an email to the following e-mail address:  [email protected]  with details that will allow us to verify your identity. If you feel there is a problem with the way we handle your data, you have the right to complain to the Information Commissioner’s Office (ICO). For details visit www.ico.org.uk

 

9. Information security

  • We invest reasonable efforts in implementing and maintaining the security of the Services and the Personal Information of the Services’ users. While these systems reduce the risks of unauthorized intrusion into the computers of the Company and/or anyone on its behalf, they do not provide absolute security. Therefore, the Company does not undertake that the Services will be absolutely immune from unauthorized access to the information stored in them or to the disclosure of the information stored by illegal operators and therefore, if a third party is able to penetrate the information stored by the Company and/or misuse it, the user will not have any complaint, claim or demand against the Company and/or anyone on its behalf in this regard.
  • Furthermore, in the event of circumstances beyond the Company’s control and/or anyone on its behalf and/or in cases arising from force majeure (war, strike, etc.), the user will not have any complaint and/or demand and/or claim for any damage of any kind, indirect or direct, incurred by  the user orby anyone on his behalf, if any information that he has provided is lost and/or will be used without authorization.
  • The Company will act in accordance with the applicable data protection law in the event of a breach of security, confidentiality or integrity of your Personal Information, and if deemed appropriate or required by applicable law, the Company will notify you by email, text message or prominent notice on the Website and/or the App, as soon as possible and without undue delay, to the extent consistent with (1) legitimate law enforcement needs or (2) any means necessary to determine the extent of the breach and restore the integrity of the information system.
  • The Company restricts access to your Personal Information to people who need such access in order to process it for the Company or perform specific work; these people will be subject to confidentiality agreements.

 

10. Minors

The company does not knowingly collect identifying Personal Information from minors under the age of 18. Users under the age of 18 must obtain parental or guardian consent to use the Services. If we become aware that a minor under the age of 18 has provided identifiable Personal Information on the Services, reasonable efforts will be made to remove this information from the database. The Company’s services are not directed at minors under the age of 18 and the Company is not interested in receiving Personal Information from minors. If you believe that the Company was provided with information by a minor, please contact us at [email protected].

 

11. Tracking technologies

  • When using the Services or visiting the Site, we or third parties may use technology accepted in the industry and known as “Cookies” and Flash and/or other tracking technologies whose activation ends when the browser is closed, or permanent tracking technologies stored on your device (“Tracking Technologies“). We may also use Web Beacons in our service and e-mails to collect the information detailed in this policy. Web Beacons or “gifts” are tiny graphic files with a unique ID embedded in web pages and whose function is to help collect information concerning viewing and using the Services, make it possible to send Cookies and monitor the user’s use of the Services generated from Google’s interest-based advertising or other advertisements using Google Analytics code.
  • The Services use Cookies for the purpose of its regular and proper operation, in order to collect statistical data about the use of the Services, to verify details, to adapt the Services to your personal preferences and for information security purposes. Cookies are text files that the user’s browser creates upon command. Some Cookies expire when the user closes the browser and others are stored on the hard drive of the user’s computer or the user’s mobile device/tablet. Cookies may contain a variety of information such as the pages the user visited, the length of time the user stayed on the Services, from where the user came to the Services, information that the user wants to see when entering the Services and more.
  • These Tracking Technologies on the user’s computer and the user device allow the Company to activate certain features automatically, as well as facilitate and simplify the experience of using the Services. Usually, third-party Tracking Technologies store Non-Personal Information, such as web pages visited, user search time, etc.
  • The Tracking Technologies may be neutralized or changed. For example, most web browsers allow users to delete Cookies from a user’s computer or device, block the receipt of Cookies or receive warnings before storing Cookies. Please note that if the user deletes the Tracking Technologies or does not allow their storage and/or if he changes the Flash properties, the user’s online experience through the Services will be limited. Deleting Cookies will prevent the Services from identifying the user on re-entries and the Services will not be adjusted to his preferences. Please refer to the instructions on your browser or the “Help” screen to learn more about these functions.

 

12. International data transfer

  • In this Section 12, We provide information about the circumstances in which your Personal Information may be transferred to countries worldwide including inside and outside the European Economic Area (“EEA“).
  • We have facilities in Israel. “Adequacy decisions” of the European Commission have been made with respect to the data protection laws of Israel.
  • Transfers to countries will be protected by appropriate safeguards, namely the provisions of applicable law which relate to the protection of individuals with regards to the Processing of Personal Data to which a party may be subject including, without limitation, the Israeli Protection of Privacy Law, 5741-1981, the General Data Protection Regulation (EU) 2016/679, the Data Protection Act 1998, the Regulation of Investigatory Powers Act 2000, the Telecommunications (Lawful Business Practice) (Interception of Communications) Regulation 2000, the Electronic Communications Data Protection Directive 2002/58/EC, the Privacy and Electronic Communications (EC Directive) Regulations 2003 and, where applicable, the guidance and codes of practice issued by the Information Commissioner’s Office from time to time, directions of any competent regulatory authority, relevant regulatory guidance and codes of practice (collectively “Data Protection Regulation”) or to the extent transfers will cross borders to outside the EEA, such transfer shall be carried out in accordance with standard contractual clauses annexed to the EU Commission Decision (EU) 2021/914 for the Transfer of Personal Data to Third Countries pursuant to Regulation (EU) 2016.679 of the European Parliament and the Council. in Third Countries under the Directive (the “Model Clauses”).
  • The hosting facilities for our Website are situated in Netherlands.
  • You acknowledge that Personal Information submitted by you for transmission through the Services may be transmitted around the world via the internet for the purpose of performing the Services and subject to the terms of this Privacy Policy.

 

13. Advertising information

If you voluntarily confirmed the use of your Personal Information, you agree that we will use your details which you provided to us, so that we may inform you about the Company’s services, marketing and/or advertising information (benefits and services of third parties that are business partners of the Company, which will be forwarded to you via e-mail and/or SMS and/or PUSH messages. You may withdraw your consent at any time to e-mailing and SMS by contacting us at  [email protected] or alternatively, follow the instructions for removal from the mailing list, which appear in the messages sent to you. You acknowledge that the Company has informed you that you may refuse to accept such advertisements.

 

14. Termination of engagement

Without prejudice to any other right of the Company, in cases where the Company believes that the user’s use of the Services does not comply with this Policy and/or the Terms of Use of the Company and/or any law, the Company may track the user’s use of the Services, prevent the user from accessing the Services, pass the user’s behavior patterns on the Services to third parties to analyse or take any such further action as the Company deems fit in its sole discretion.

 

15. Changes to the Privacy Policy

  • The provisions of this Privacy Policy are an integral part of the Services and the information contained therein and may not be separated in any way from the Terms of Use. The Company reserves the right to change this Privacy Policy at any time and asks all users to visit this page as often as possible. We will notify you of any material changes to this Privacy Policy by posting a prominent notice on the Site and/or by e-mail.
  • The changes to the Privacy Policy will take effect on the date of the last update of this Privacy Policy, and the continued use of the Services after the date of the last update will constitute the user’s consent that the changes thereby bind him. To the extent that the Privacy Policy is amended to meet any legal requirement, the amendments may enter into force immediately, as required by any law, and without any prior notice.

 

16. Location Access

  • The App requests permission to access your phone’s location to enable Bluetooth communication with Verticaplus devices. By selecting this option in the location permission setting, the App can transfer data from Verticaplus devices in your phone’s background even when the App is closed (“Location”).

 

17. How to Cancel Your Account

  • You may ask for your account to be cancelled by sending an email with your cancellation request to [email protected]. When your account is cancelled, your user profile information and contact information will be  deleted. As a result, your measurement information and general tracker information will be anonymized and cannot be linked back to you.

 

Last updated: June 2024

 

Accessibility